雅思口语范文：an advertisement

小编为大家带来口语话题练习一份，主要是对近期流行的话题进行分析，也是2014雅思口语话题，我们搜集整理了很多雅思口语话题，今天介绍的是advertisement。口语的精髓就在于多读多说，希望大家都尽力准备，希望这篇文章对正在准备雅思口语的烤鸭们有所帮助。希望对大家2014年雅思口语考试有所帮助！

Effect of Advertisement on Consumers

If there were many competitors,  he relied upon his own personal magnetism to attract attention to his merchandise. Often it became necessary for him to resort to persuasion to pinpoint the advantages of his products. Thus, the seller was doing the complete promotion job himself. Development of retail stores, made the traders to be more concerned about attracting business. Informing customers of the availability of supplies was highly important. Some types of outside promotion were necessary. Signs on stores and in prominent places around the city and notices in printed matters were sometimes used.

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When customers were finally attracted to the store and satisfied with the service at least once, they were still subjected to competitive influences; therefore, the merchant’s signs andadvertisements reminded customers of the continuing availability of his services. Sometimes traders would talk to present and former customers in the streets, or join social organizations in order to have continuing contacts with present and potential customers .As the markets grew larger and the number of customers increased, the importance of attracting them also grew. Increasing reliance was placed on advertising methods of informing about the availability of the products. These advertising methods were more economical inreaching large numbers of consumers. While these advertising methods were useful for informing and reminding and reminding, they could not do the whole promotional job. They were used only to reach each consumer personally. The merchant still used personal per suasiononce the customers were attracted to his store .The invention of hand press increased the potentialities of advertising. By Shakespeare’s times, posters had made their appearance, and assumed the function of fostering demand for existing products. Another important event was the emergence of the pamphlet as an advertising medium. The early examples of these pamphlets disclose their sponsorship by companies want to generate goodwill for their activities. The low cost of posters and handbills encouraged a number of publishers to experiment with other methods

以上就是这次为备考雅思口语的同学们准备的2014雅思口语话题题库之advertisement 的雅思口语答案，考生们可以拿做参考，但实战中最好不要完全照搬，雅思范文只是为考生们做个示范，实战中还是要发挥自身的特色。希望大家对雅思口语话题有所熟悉并了解考官的提问思路。

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